JIRO!

Meet Jiro! He's our main mascot and the face of Shinya. Jiro, like all of our characters, is a ghost. We based him on some Japanese folklore and mythology of ghost cats or "bakeneko." Jiro can shapeshift and speak human languages allowing him to take any form he wants to! Jiro's best friend and rival is "Maki" the fish. His favorite car is the R34 Skyline which you can see him driving in a ton of our artworks. He's really an artistic representation of our in-house artist Josh. He's a mischievous and troublemaking cat - which was first referenced in our "Rule Breaker" and "Socially Irresponsible" collections in 2018 + 2019. You'll rarely find Jiro in his "true" form - think of our collab with NVZBL or our Triple 7's designs from earlier years.